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Category: Branding

Case Study: Flyin’ Lion Aviation

Flyin' Lion Aviation
Flyin' Lion Alternate Logo   Flyin' Lion Alternate LogoFlyin' Lion Alternate Logo
 

My Roles

  • Branding

Flyin' Lion Aviation is an aircraft maintenance facility in Lakeland, FL that caters to independent pilots and small, fixed-wing planes.

After a few really fun, inspiring conversations with the company's founder, I learned that we shared a mutual love of vintage aircraft and Art Deco design, specifically, the Streamline Moderne movement of the 1930's -- weird Bakelite radios and toasters that look like Flash Gordon's rocket ship. That kinda' thing.

With that in mind, I went to work on some identity concepts, using illustrative elements and typography that reflected both the company and that wonderful era in design.

The result, hopefully, is a logo that wouldn't look out of place on the tail of a DC-10 in an Indiana Jones movie.